Analyze the performance, strength and weaknesses of your website

1. Quantcast (http://www.quantcast.com/) - Quantcast provides publishers, marketers and agencies unmatched capabilities to measure, organize, discover and transact based on directly-measured traffic and inferred audience data

2. Compete’s(http://www.compete.com/) ranking is based on the stats of +2.000.000 US citizens – this means that Compete is not so accurate outside of US

3. Alexa (http://www.alexa.com/) is one of the first ranking websites with advanced data regarding target population, country rank and others. The problem with these statistics is that they are provided based on Alexa Toolbar. Again, this fact makes Alexa’s data inaccurate.

4. Builtwith (http://builtwith.com) This tools is quite complex – it shows you various information about your site or any particular site (technologies used, seo) and it helps you optimize your site. Very useful when you don’t know much about SEO.

5. TrackingGuru (http://www.trackingguru.com/) From my point, this is one of the most useful analysis site. TrackingGuru is a package of prominent tools to assist you to analyze the performance, strength and weaknesses of your website in order to achieve optimum business return. Tool is in Beta version and its free to use.

6. Dataopedia(http://dataopedia.com/) is a web service that provides comprehensive information (50 different sources) about websites available on the Internet.

7. BizShark(http://www.bizshark.com/) is a direct competitor to Dataopedia. Both sites share the same concept and have similar information. You will have to decide which one suits you.

8. Quarkbase(http://www.quarkbase.com/) is another site that gathers its info from multiple sources, but here is their definition: Quarkbase is the best way to find website information contributed by website owner, lover and the Internet Community.

9. Website Grader (http://www.websitegrader.com/) It has a great composition of information: social, seo, general info. It even gives you hints and a grade – to compare and further optimize your site.

10. Popuri (http://www.popuri.us/) This tools is a lightweight tool that gives you the most common ranks available on the web: Google Page Rank, Alexa Rank, Compete Rank, Technorati Rank etc.

11. FeedCompare(http://www.feedcompare.com/) This website is useful when you want to compare your number of feed subscribers with the number of subscribers. For this you must have a FeedBurner account.

12. XinuReturns(http://xinureturns.com/) is a tool that shows you pretty much everything – Google Page Rank, Yahoo Links, FeedBurner subscribers,Technorati, DMOZ etc. It is perfect for a fast small popularity analysis.

Happy Blogging !

Nitin Chauhan | nitin@maximumhit.com | www.maximumhit.com

Call-To-Action Overlay

On July 1, 2009, YouTube launched their “Call-To-Action Overlay”. YouTube is now allowing advertisers to incorporate a "Call-to-Action overlay" on their videos. The overlay is a semi-transparent pop-up that links viewers to any website you choose. With the overlay, you can drive traffic to your sites where viewers can make purchases, sign up for email newsletters or whichever action you are looking to create. Prior to this launch, you had to add a link in the summary section of the text you wrote.

Currently, this service is only available for Promoted Videos which are the paid searches of You Tube. These are a cost per click format. You will have to do some testing to see if this avenue is cost effective for you, but video marketing can drive a lot of traffic to your site, especially when all they have to do is click on the overlay in your video.

In order to set up the overlay:

1. Set up your Promoted Video campaign like you normally would in YouTube

2. Under My Videos, go to the Video Details page

3. Fill out the fields for the Call-to-Action overlay section

If you would like to learn more about a cost effective way to drive traffic to your site using videos, please contact me.

Happy Reading !

Nitin Chauhan | nitin@maximumhit.com | www.maximumhit.com

How to Kill Website Credibility !

Here is the list which help you to ruin your website credibility.

• Ugly design and bad structure
• Poor flow of website.
• Spelling errors and poor grammar
• Childish fonts and poor color / image / text aesthetics
• Poor / unclear navigation
• Poor or lack of search function
• Forced collection of data to obtain content
• Too many ad's that are irrelevant or too many pop up's.
  
• Out of date news, information, contact details
• dysfunctional java scripts
• Page not found errors
• 404 error that is permanent
• Try to send an Email to a link that doesn't work
• Broken scripts, images, security, links
• Poor maintenance window timing
• Too much text that's too big or too small
• Non response to enquiries
• Phone numbers that are not updated
• No contact details for the brick and mortar business
• Dodgy, uncertified security / encryption - particularly on E-commerce sites
• Massive image sizes / too long to download
• Images that don't open up

Happy Reading !

Nitin Chauhan | nitin@maximumhit.com | www.maximumhit.com

MaximumHit In UK

SEO MANCHESTER

www.maximumhit.co.uk a UK based Company with registered office in Manchester to provide consistent support to customers for their online marketing campaign.

MaximumHit is among top online competitive marketing company in SEO and PPC that has massive experience of running UK targeted SEO and PPC advertising campaigns. SEO expert and SEO consultants at MaximumHit always keen to find best organic search marketing solutions to its respected clients. As pay per click firm, MaximumHit has an edge over other pay per click agency because of its previous experience of UK targeted campaigns.

SERVICES OFFERED :-

· Search Engine Optimization

· Link Building

· PPC Advertising

· SEO Friendly Web Design

· Lead Generation

· SEO Copywriting

· SEO Consultancy

· Branding

· Web Analytics

· Outsourcing


Our Online Marketing services help business organizations to achieve long term search marketing goals. As a specialist SEO company UK, we have already placed many of our client’s website on the top of search engine result pages.
We are certified PPC management Company handling PPC campaign management for small budgeting to huge budget UK clients.

Let our team of SEO professionals help you optimize your website for those niche keywords. Get free targeted traffic from search engines and over a period of time build a high authority site that not only gets traffic from search engines but also from a host of alternate sources!

For any query feel free to write mailto:nitin@maximumhit.co.uk