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Showing posts with label social media optimization. Show all posts
Showing posts with label social media optimization. Show all posts
Google plans to launch Google Editions, a new online bookstore. The release is expected at the beginning of the next year. Google is going to open it for big businesses with about half a million titles.
A new bookstore has nothing to do with Google Book Search, that is based on scanning world’s literature and making it accessible online.
The another Technology step ahead from Indian army by launching its new web portal (www.indianarmy.nic.in.) The Portal is build on a strong platform in order to ping any hacking attempts. The portal is well designed and gives various options such as search, user interactivity, latest events, feedback, secured login, space for all the arms/services of the Indian Army etc.
The good news is on the door of 2010.The face of internet is going to change as the Internet Corporation for Assigned Names and Numbers (ICANN), which governs domains, registrations, Internet Protocol addresses, and many other aspects of the net, voted to approve a fast-track process for implementing non-Latin domain names by early to mid 2010. Which means that you could be seeing domains in Chinese,Arabic, Hindi, and dozens of other non-Latin languages.
Internationalized Domain Names (IDNs) are domain names represented by local language characters. Such domain names could contain letters or characters from non-ASCII scripts (for example, Arabic or Chinese). Many efforts are ongoing in the Internet community to make domain names available in character sets other than ASCII.
Social Media is what every business is looking for, here the surprise come out when British economy come up with some figure which claims the loss happens to British Economy because of Social Media.
The new survey has revealed that the popular sites are actually costing British businesses 1.38 billion pounds a year in wasted time. If this continue than figure will be much higher and become matter for Quick Action. In fact, according to the survey, more than half of office workers use the social networking sites like Twitter and Facebook for personal use during the working day, and admit wasting an average of 40 minutes a week each.
One in three of the 1,460 office workers surveyed also said they had seen sensitive company information posted on social networking sites, leading to fears about how workers use the Internet, 'The Daily Telegraph' reported.
Three quarters of the office workers surveyed said their employer had not given them any specific guidelines on how to use Twitter, but 84 per cent believed it should be up to them what they post online.
This is just an initial alarm for all employers before the chicken hatch. So COUNT YOUR CHICKENS BEFORE THEY HATCH !
Hey what is the largest offer for a single Internet banner advertisement you can recall from your memory if you unable than let me tell you whats Twitter is asking for. Twitter has just been offered a princely sum for just one day of advertising on the site.
Marketing company www.uSocial.net, who provide a service selling followers on Twitter, have just offered the social media site $500,000 USD if Twitter will allow them to place a banner ad on the site for a time period of 24 hours.
“While half-a-million dollars may seem like a large amount to invest in one banner for one day, we believe that the investment will be more than worth it.” Said uSocial.net CEO Leon Hill.
Twitter as yet do not offer any kind of advertising on the site, so the move by uSocial may well end up leading to some of the first paid ads on the site. However, it is unsure as to whether Twitter will respond favourably as they may not agree with the content being advertised.
“Social Media “ as one of the fastest growing channel of marketing and if you this than how one can forget MySpace. You can’t talk about social media without mentioning MySpace. If your marketing strategy say that you need to target young audience than forget everything and focus on MySpace.
Being the King in social media “MySpace” losing its space from some time. According to numbers released by web analytics firm Compete.com MySpace’s U.S. traffic dropped from 55.6 million unique visitors in August to 50.2 million in September. It has nearly shed off 20% of its U.S. traffic since June and lost a little over a million U.S. visitors between June and July, but more than 4 million between July and August and over 5 million between last month and this month.
Companies that are successful in launching MySpace marketing campaigns usually use fun promotions that invoke lots of interaction, competition and bragging rights. Disney is a prime example of this. They use MySpace not just to advertise a movie that’s coming out. Instead, they spend time creating a MySpace site that allows users to participate in contests with a chance to appear in the movie or interact with the directors and stars.
MySpace is poised to haul in $495 million in ad revenue this year, down 15% from last year's $585 million, according to research firm eMarketer. In August, MySpace attracted 64.2 million unique visitors from the United States, off 15% from August 2008, according to comScore, while Facebook pulled in 92.2 million unique U.S. visitors – up more than 100% year-over-year.
If some major changes are not implemented NOW to attract the people back, MySpace would lose relevance in the realm of social media. But then that is what makes the web so exciting. There should be no monopoly and that’s shows the today market is consumer oriented and what economics say Saturation and Fall is always there. I am not surprised if down the line five years Twitter tweets low and FaceBook face disappear after all that’s the stiff market it is. Social media brands today are investing enormous time on remaining relevant and adding new features that can keep the audience coming back. But even with that, it would be difficult to believe that the near future does not hold anything which is more interesting than Facebook, more dynamic than Twitter etc. Maybe social media itself will become less relevant. Time will tell.
Lets come back to MySpace and see where the space gone.MySpace focusing on music, videos and games, it hopes to recapture some of its luster. With the MySpace refugees mounting, it's time for some new blood to make some brilliant, future-changing decisions.