Wednesday, October 7, 2009

How Many of us Measure the ROI of Social Media Campaigns

Hi Friends

I find an interesting statistics which shows you how much of professionals really measures the ROI of Social Media.Despite of huge popularity and adoption of social media, measurement still lags. Only 16% of those polled said they currently measured ROI for their social media programs. More than four in 10 respondents did not even know whether the social tools they were using had ROI measurement capabilities.

Happy Blogging !

Nitin Chauhan | nitin@maximumhit.com | www.maximumhit.com

2 comments:

  1. Any further information about how measuring the ROI of such campaigns?

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  2. Hi Chiheb

    Very Soon i am going to publish an article how we can measure ROI of Social Media, if you have any specific requirement than we can talk further.

    Regards,
    Nitin Chauhan
    nitin@maximumhit.com

    ReplyDelete